This Week in Fandom. Christmas Ribbons image by

This Week in Fandom, Volume 129

Welcome to This Week in Fandom, the OTW’s roundup of things that are happening. This will be the last TWIF of 2019 – we’re back on January 7 – so we’d like to take this opportunity to wish all of our readers season’s greetings and a happy new year. What has been your fandom highlight of 2019? Let us know in the comments! (Here’s ours…)

We were also feeling the festive cheer this week at, where Gabriella Paiella offered up ‘an oral history of the Folgers Incest Ad’. If you haven’t seen the ad (in particular, if you’re outside North America), it’s worth taking the time to learn a little more about this much-parodied piece. We like the article because it’s interested in why some media properties prove so fertile as inspiration for transformative works: not only parody and memes, but fic. Alongside her interviews with the team members involved in making the original advert, Paiella speaks directly with a number of fanfiction writers to get their perspective on what prompted them to contribute to the “Folgercest” fandom. More of this type of thinkpiece, please!

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Banner by caitie of a newspaper with the name and logos of the OTW and its projects on the pages.

November 2019 Newsletter, Volume 141


This month, two of the OTW’s projects celebrated major milestones, as Fanlore hit 50,000 pages and AO3 turned 10 years old.

Communications made a series of posts marking the AO3’s 10-year anniversary, which fell on November 14. We spoke to a number of staffers who have been with the OTW since the early days about some of the challenges they had faced, as well as about their favorite parts of working for the OTW and some of their predictions for the future. The hard work of the Translation committee meant that we were able to publish these posts in 24 languages. Read More